In today’s changing world we receive so many sales and marketing messages that we all have become immune to the noise. Estimates vary but the average person receives, in one form or another, up to 1,000 marketing messages every day. Our mobile devices and apps help us have access to information at any time and help us filter out what we don't want to see. Nobody is listening to you, but they are searching.
Business owners constantly complain to me that no one answers their phone, you can't reach the decision maker, my sales team is not getting it done. What changed? What can we do about it?